TARGET your customers based on demographics, interests, buying behavior, geography and more WITH…
to the right person
at the right time
REACH your customers on their phones, tablets, laptops or internet connects tvs WHEN…
they’re checking the weather
they’re reading about their favorite sports team
they’re playing a game
they’re streaming their favorite show
hyper-local programmatic digital display ad campaigns:
programmatic display ads
Audience Curation – Reach your customers based on the zip codes in which they live.
Geo Fencing – Geo fence your competitors and other places your customers frequent.
Website Retargeting – Capture and retarget your customers once they have visited your website.
Keyword Retargeting – Reach your customers based on the keywords they’ve searched for and sites they’ve visited.
Event Targeting – Serve ads to attendees during and after an event.
Addressable Targeting – Household-level digital device targeting to our Coupon Express mailing lists. Exclusive to MCM clients!
Serve video ads online and on streaming tv devices
*Clients must provide produced videos.
additional digital ad campaigns & more:
PAID SOCIAL MEDIA
Reach your customers when they are on Facebook and Instagram.
website design +
Build, redesign and host your website
Reach your customers where they are most engaged and focused (checking email) and drive traffic to your website.
Ask about Google Ads, Search Engine Optimization, Listings Management and more!
Direct Mail Drives Digital
Why you should use BOTH in your marketing
Direct Mail PROMPTS Online Research
Direct mail DRIVES consumers to online research!
- Direct mail encourages a call to action that triggers online research
- When consumers receive a direct mail piece, nearly 80% will act on the printed piece and 44% will visit the brand’s website immediately.
DIRECT MAIL INCREASES ONLINE BRAND AWARENESS
Direct mail DRIVES consumers to notice you online!
- Consumers trust direct mail more than any other types of advertising, which increases brand trust.
- With increased credibility in print, online brand awareness and trust also increases.
DIRECT MAIL INFLUENCES BUYING DECISIONS
Direct mail DRIVES consumers to online shopping!
- Direct mail influenced 62% of consumers to make a purchase within 3 months of receiving the printed piece.
- When reached through direct mail, 25% of consumers spent more on their purchase for that brand’s product or service.
DIRECT MAIL PLUS DIGITAL MAXIMIZES ADVERTISING DOLLARS
Direct mail DRIVES your ad dollars more effectively!
- When direct mail is paired with digital advertising, ad spend can more effectively increase ROI.
- Combining direct mail and digital advertising produces as much as a 45% increase in response rate.